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From the collection of Stanford Research Into the Impact of Tobacco Advertising Unsurprisingly, many doctors responded positively to this biased, leading question, and Lucky Strike ads used their answers to imply their cigarettes must be medically better for your throat

Design and methods of the Population Assessment of Tobacco and Health (PATH) Study

Additionally, rolling your own cigarettes can be more cost-effective in the long run, as it eliminates the markup associated with pre-packaged cigarettes

PMID 29215738

This often leads people to increase their nicotine use, either by consuming it more frequently or choosing products with higher concentrations of nicotine